Small Capital Business with Not Much Competition

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 1. Selling Refill Perfume

Micro-niche: 10-30 ml refill perfume for daily use and testers

Perfume refills remain popular because they are more economical and flexible. Focus on mini sizes for daily use or testers, so they sell faster and are affordable for a wider segment.

You can start small with your favorite scents without needing a large physical store.

Why it's relevant

Consumers are increasingly selective and prefer to try scents in small sizes before committing to the full size.

Estimated Initial Capital: IDR 500,000 – IDR 2,000,000

Estimated Profit: IDR 2,000,000 – IDR 6,000,000/month

Advantages:

High profit margin

Small sizes sell quickly

Can be sold online and offline

Disadvantages:

Must be honest about aroma quality

Requires permits and composition information

Competition with popular aromas


2. Selling Herbal Medicine (KEY Propolis)

Micro-niche: Natural propolis-based health supplements for family immunity.

Instead of selling specific chemical medicines, focus on multifunctional herbal supplements like KEY Propolis. This product has a wide range of uses, from boosting immunity and accelerating wound healing to aiding recovery after illness, making it a very broad market for people of all ages.

You can market KEY Propolis exclusively without the need to stock inventory. Its small size makes shipping easier (saving shipping costs) and is supported by comprehensive promotional materials on the platform.

Why It's Relevant

Post-pandemic, public awareness of maintaining daily immunity through natural ingredients (back to nature) remains high. Propolis is a favorite choice because it's easy to consume and its benefits are widely known among Indonesians.


Estimated Initial Capital: IDR 0 (no stock)

Estimated Profit: IDR 1,000,000 – IDR 3,500,000/month (depending on sales volume)


Advantages:

Small product size, low shipping costs, and easy to carry anywhere.

Can be sold through educational methods with real health benefits.

Disadvantages:

It takes time to explain proper usage.

Must be patient with detailed questions about customer complaints.

Be careful with medical claims; it's best to focus on maintaining your immune system.

Those are some examples of small-capital businesses with minimal competition. Hopefully, some of them meet your expectations!

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